Pattern Recognition for a Thriving Translation Business

Humans are strongly predisposed to recognize patterns. Music, math, language, and art all appeal to this part of our brain, but we also use this ability thousands of times a day for more mundane purposes, such as picking out a familiar face in a crowd and or finding a bottle of Heinz ketchup at the grocery store. So strong is this innate tendency, in fact, that we even see patterns where there are none, imposing order and meaning where none exist. This need to impose order is the basis of the Rorschach test, where the subject is invited to interpret random or ambiguous images.

So what does this have to do with translation? I’m glad you asked. Continue reading

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